Image Entertainment shacks up with RadioShack
Image Entertainment, Inc. announced that it has entered into an agreement with RadioShack, which will see them fulfilling consumer-direct DVD software orders for the RadioShack Unlimited (RSU) Program.
The RSU Program is a special order system by which RadioShack consumers can order merchandise from a selection of more than 100,000 unique and
often hard-to-find personal electronics products, accessories, replacement parts, components, and now, DVD software. The RSU Program is offered at all
6,900 RadioShack company-owned stores and dealer/franchise outlets.
Merchandise offered through the RSU program is traditionally not stocked at store locations, and only when ordered through an in-store kiosk system, these products are shipped directly to the consumer.
The Image-RadioShack agreement began in July, coinciding with the commencement of RadioShack’s in-store offering of DVD hardware at selected
stores. The term of the agreement is one year, renewable for additional yearly periods upon the mutual consent of the parties. For the rollout, Image has selected 2,200 best-selling DVD titles, representing all studios. All 2,200 titles are available for order by RadioShack consumers
at participating RadioShack locations. Ordered product will be shipped directly to consumers from Image’s Las Vegas warehouse facility. DVD title
offerings for the RSU program will be updated throughout the year.
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