DVD Express today announced the launch of its Studio Store, a new shopping area on its Web site that sells movie memorabilia, novelties and collectibles, clothing and branded Hollywood studio merchandise.

The DVD Express Studio Store is divided into three main shopping areas: Movie Marketplace, Poster Palace and Backlot Bazaar.

Movie Marketplace — From Hollywood to Hollyweird, Movie Marketplace is where favorite movies and movie characters come off the silver screen and move onto memorabilia like watches, talking dolls, shot glasses, clothes and gag gifts. Find licensed merchandise from movies like “Star Wars,” “Austin Powers” and “South Park” as well as star-oriented fare from the likes of Humphrey Bogart, Marilyn Monroe and James Dean, to name a few.

Poster Palace — The Poster Palace puts a wide variety of movies and movie star posters just a click away. From classics like “The Wizard of Oz” and “Vertigo” to coming attractions that haven’t even hit the theaters yet.

Backlot Bazaar brings the legacy home with the classic looks of Hollywood’s great studios. Now, you don’t need to be able to get “on the lot” to find sportswear, housewares and specialty items from MGM, Sony, Paramount and Columbia.